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Mar 2025

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TRANSACTION INTELLIGENCE - MAR 2025 GLOBALLY

zalando.co.uk

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5.7M

Revenue

3.8M

Sessions

1.0-1.5%

Conv. rate

$100-125

AOV

Main country of store: UNITED KINGDOM
Website category: FASHION AND APPAREL

Zalando.co.uk is an online retail platform based in the UK. They offer a wide range of fashion-related products for men, women, and children, including clothing, footwear, accessories, and beauty items. The assortment includes various brands and styles, with options for different tastes and preferences.

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zalando.co.uk's revenueOVER TIME
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Over the past three months, zalando.co.uk revenue has experienced decline of 34%, compared to the preceding three months.

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zalando.co.uk revenue decline for last six months

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OVERVIEW

In March 2025, zalando.co.uk, a FASHION AND APPAREL retailer, had online sales revenue of $5,665,457 with a conversion rate of 1.00-1.50% and an AOV of $100-125. The store had 3,797,260 sessions. In comparison, the largest online store in the category was shein.com with $594,130,009 in revenue, a conversion rate of 3.13%, an AOV of $400, and 184,314,846 sessions. The median revenue in the FASHION AND APPAREL industry was $83,964, the median conversion rate was 0.72-1.38%, the median AOV was $76-199, and the median number of sessions was 33,852.

zalando.co.uk competitors

In comparing zalando.co.uk to its competitors, we see that asos.com leads in revenue with £95,286,228, followed by jdsports.co.uk at £44,529,914. zalando.co.uk falls in fourth place with £5,665,457 in revenue. However, zalando.co.uk boasts a higher average order value (AOV) of £100-125 compared to asos.com and jdsports.co.uk, which have AOVs of £125-150. houseoffraser.co.uk has the highest conversion rate at 3.50-4.00%, while jdsports.co.uk follows closely behind with a conversion rate of 2.50-3.00%. zalando.co.uk maintains a competitive conversion rate of 1.00-1.50%, similar to asos.com and office.co.uk. lyst.co.uk has the highest AOV at £225-250 but lags behind in revenue compared to the other competitors. Overall, zalando.co.uk stands out with a strong AOV and a solid conversion rate despite its lower revenue compared to its competitors.

#1 houseoffraser.co.uk

16.3M

Revenue

4.9M

Sessions

3.5-4.0%

Conv. rate

$75-100

AOV

#2 lyst.co.uk

7.2M

Revenue

4.4M

Sessions

0.5-1.0%

Conv. rate

$225-250

AOV

#3 jdsports.co.uk

44.5M

Revenue

12.1M

Sessions

2.5-3.0%

Conv. rate

$125-150

AOV

#4 asos.com

95.3M

Revenue

60.1M

Sessions

1.0-1.5%

Conv. rate

$125-150

AOV

#5 office.co.uk

4.2M

Revenue

3.8M

Sessions

1.0-1.5%

Conv. rate

$75-100

AOV

zalando.co.uk vs top market performers

zalando.co.uk

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Revenue share by device at zalando.co.uk

In March large majority of sales on zalando.co.uk, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices.

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zalando.co.uk channels

Identify top traffic channels that drive growth for zalando.co.ukand discover how performance of traffic channels has changed over time.

zalando.co.uk Google Ads spend

Evaluate zalando.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

zalando.co.uk devices

Review zalando.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

zalando.co.uk top markets

Explore zalando.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.