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Apr 2025
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TRANSACTION INTELLIGENCE - APR 2025 GLOBALLY

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6.9M
Revenue
5.5M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
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Ugg.com is an ecommerce platform offering a wide range of footwear, clothing, and accessories. Their products primarily revolve around cozy and warm materials designed to provide comfort, including their iconic sheepskin boots. They cater to both men and women, featuring diverse styles suitable for various occasions and seasons.

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ugg.com's revenueOVER TIME
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Over the past three months, ugg.com revenue has experienced decline of 76%, compared to the preceding three months.

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ugg.com revenue decline for last six months
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OVERVIEW
In April 2025, ugg.com in the FASHION AND APPAREL industry had online sales revenue of $6,916,771 with a median of $80,712, a conversion rate of 1.00-1.50%, an AOV of $100-125, and 5,450,762 sessions. The largest online store, shein.com, generated $562,085,842 in revenue and had 192,503,630 sessions. The highest conversion rate was 3.14%, the highest AOV was $411, and the lowest AOV was $82. Median sessions for FASHION AND APPAREL were 30,337, while the lowest conversion rate was 0.71%.
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ugg.com competitors

When comparing ugg.com to its competitors, we see that ugg.com has a lower revenue of $6,916,771 compared to footlocker.com with $35,787,038 and journeys.com with $9,980,006. In terms of transactions, ugg.com has 55,633 transactions, which is lower than footlocker.com with 253,830 transactions and journeys.com with 78,681 transactions. ugg.com also has a lower number of sessions at 5,450,762 compared to footlocker.com with 13,864,189 sessions and journeys.com with 4,121,487 sessions. However, ugg.com has a competitive Average Order Value (AOV) range of $100-$125 and a conversion rate of 1.00-1.50, putting it on par with footlocker.com and footwearetc.com in these metrics. Overall, while ugg.com may have lower revenue and traffic metrics compared to some competitors, it holds its own in AOV and conversion rate.

journeys.com screenshot
#1 journeys.com
10M
Revenue
4.1M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
snipesusa.com screenshot
#2 snipesusa.com
6.4M
Revenue
2.1M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
allsole.com screenshot
#3 allsole.com
227.6K
Revenue
210.1K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
footwearetc.com screenshot
#4 footwearetc.com
225.7K
Revenue
95.4K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
footlocker.com screenshot
#5 footlocker.com
35.8M
Revenue
13.9M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
ugg.com vs top market performers
ugg.com
top retailers
conversion rate vs average order value for ugg.com and its competitors
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Revenue share by device at ugg.com

In April large majority of sales on ugg.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices.

In April large majority of sales on ugg.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices.
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brands overtime comparison

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ugg.com channels

Identify top traffic channels that drive growth for ugg.comand discover how performance of traffic channels has changed over time.

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ugg.com Google Ads spend

Evaluate ugg.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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ugg.com devices

Review ugg.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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ugg.com top markets

Explore ugg.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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ugg.com country & global rank

Assess the ranking of ugg.com among other retailers within its primary country and worldwide.

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