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Apr 2025
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TRANSACTION INTELLIGENCE - APR 2025 GLOBALLY

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56.9M
Revenue
15.5M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
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Zappos.com is an online retailer providing a wide assortment of products, primarily focused on footwear. They offer a diverse range of shoes for men, women, and children along with accessories like clothing, bags, and beauty products. Customers can browse through various brands, styles, and sizes, aiming to find their desired footwear options.

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zappos.com's revenueOVER TIME
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Over the past three months, zappos.com revenue has experienced decline of 19%, compared to the preceding three months.

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zappos.com revenue decline for last six months
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OVERVIEW
In April 2025, zappos.com's revenue for online sales was $56,910,990, with a conversion rate of 2.00-2.50% and an average order value (AOV) of $150-175. The store had 15,510,527 sessions, compared to the highest sessions at shein.com with 192,503,630. The median revenue in the FASHION AND APPAREL industry was $80,712, while the highest online store revenue was $562,085,842. The highest conversion rate in the industry was 3.14%, and the highest AOV was $411, with the lowest conversion rate and AOV at 0.71% and $82, respectively.
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zappos.com competitors

When comparing zappos.com to its competitors in April 2025, we can see that zappos.com generated $56,910,990 in revenue from 362,055 transactions with 15,510,527 sessions. The average order value (AOV) falls within the range of $150-175, and the conversion rate is between 2.00-2.50%. In contrast, dsw.com had slightly higher revenue at $60,287,929 but significantly more transactions (578,872) and sessions (21,806,379). nordstromrack.com outperformed zappos.com and its competitors with $69,329,160 in revenue, 717,417 transactions, and 30,517,305 sessions. dillards.com lagged behind with $33,243,927 in revenue and fewer transactions and sessions. 6pm.com had the lowest revenue at $2,448,602 with the least number of transactions and sessions. Lastly, nordstrom.com led in revenue with $187,183,328, but had a lower conversion rate compared to zappos.com.

nordstrom.com screenshot
#1 nordstrom.com
187.2M
Revenue
40.3M
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
dillards.com screenshot
#2 dillards.com
33.2M
Revenue
12.3M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
dsw.com screenshot
#3 dsw.com
60.3M
Revenue
21.8M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
6pm.com screenshot
#4 6pm.com
2.4M
Revenue
1.3M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
nordstromrack.com screenshot
#5 nordstromrack.com
69.3M
Revenue
30.5M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
zappos.com vs top market performers
zappos.com
top retailers
conversion rate vs average order value for zappos.com and its competitors
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Revenue share by device at zappos.com

In April large majority of sales on zappos.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices.

In April large majority of sales on zappos.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices.
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brands overtime comparison

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zappos.com channels

Identify top traffic channels that drive growth for zappos.comand discover how performance of traffic channels has changed over time.

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zappos.com Google Ads spend

Evaluate zappos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zappos.com devices

Review zappos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zappos.com top markets

Explore zappos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zappos.com country & global rank

Assess the ranking of zappos.com among other retailers within its primary country and worldwide.

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