Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Apr 2025
All countries
Home/Insights/Retailers/farmandfleet.com
TRANSACTION INTELLIGENCE - APR 2025 GLOBALLY

Favicon for farmandfleet.comfarmandfleet.com

Start benchmarking for free
Sign in with GoogleSign up with Google
22.4M
Revenue
3M
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
Loading...
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Farm & Fleet is a website that offers a wide range of products for agricultural, automotive, home, and outdoor needs. They sell items like farming equipment, automotive accessories, tools, pet supplies, home improvement products, clothing, sporting goods, and more, catering to customers diverse requirements for various lifestyle and professional purposes.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

farmandfleet.com's revenueOVER TIME
View real-time data

Over the past three months, farmandfleet.com revenue has experienced decline of 43%, compared to the preceding three months.

View real-time data
farmandfleet.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In April 2025, farmandfleet.com in the HOME AND GARDEN industry had online sales revenue of $22,374,748, with a median revenue of $130,118. The conversion rate ranged from 2.00-2.50%, compared to a high of 3.44% and a low of 0.71% in the industry. The Average Order Value (AOV) was $350-375, with a high of $677 and a low of $95. The site had 2,980,915 sessions, while the highest was 166,638,511 on homedepot.com, and the median in the industry was 35,111 sessions.
Read more

farmandfleet.com competitors

When comparing farmandfleet.com to its competitors in the farm and fleet industry, we can see that Farm and Fleet falls behind in terms of revenue and transactions. With a revenue of $22,374,748 and 61,279 transactions, farmandfleet.com lags behind leaders like acehardware.com with a revenue of $98,214,302 and 571,059 transactions. However, Farm and Fleet excels in conversion rate with a range of 2.00-2.50%, putting it on par with acehardware.com. In terms of average order value (AOV), farmandfleet.com also holds its own with a range of $350-375, falling in between competitors like ruralking.com ($250-275) and bomgaars.com ($175-200). Overall, while Farm and Fleet may not lead in revenue and transactions, it maintains a strong conversion rate and AOV compared to its competitors like Tractor Supply, Northern Tool, Rural King, and Bomgaars.

ruralking.com screenshot
#1 ruralking.com
26.7M
Revenue
3M
Sessions
3.0-3.5%
Conv. rate
$250-275
AOV
tractorsupply.com screenshot
#2 tractorsupply.com
47.5M
Revenue
22.2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
northerntool.com screenshot
#3 northerntool.com
4.4M
Revenue
4.5M
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
bomgaars.com screenshot
#4 bomgaars.com
1.1M
Revenue
523K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
acehardware.com screenshot
#5 acehardware.com
98.2M
Revenue
24.4M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
farmandfleet.com vs top market performers
farmandfleet.com
top retailers
conversion rate vs average order value for farmandfleet.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at farmandfleet.com

In April large majority of sales on farmandfleet.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices.

In April large majority of sales on farmandfleet.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

farmandfleet.com channels

Identify top traffic channels that drive growth for farmandfleet.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

farmandfleet.com Google Ads spend

Evaluate farmandfleet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

farmandfleet.com devices

Review farmandfleet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

farmandfleet.com top markets

Explore farmandfleet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

farmandfleet.com country & global rank

Assess the ranking of farmandfleet.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard
OSZAR »