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Apr 2025
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TRANSACTION INTELLIGENCE - APR 2025 GLOBALLY

Favicon for vans.devans.de

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425.6K
Revenue
109.4K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
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vans.de's revenueOVER TIME
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Over the past three months, vans.de revenue has experienced decline of 59%, compared to the preceding three months.

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vans.de revenue decline for last six months
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OVERVIEW
vans.de's performance metrics for April 2025 in the FASHION AND APPAREL industry include online sales revenue of $425,554 (median $80,712), conversion rate of 2.50-3.00% (high 3.14%, low 0.71%), average order value of $125-150 (high $411, low $82), and sessions totaling 109,418 (median 30,337). The largest online store in the category is shein.com with revenue of $562,085,842 and sessions of 192,503,630.
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vans.de competitors

In comparison to its competitors, vans.de falls short in terms of revenue and sessions. vans.de generated a revenue of €425,554 with 3,018 transactions and 109,418 sessions in April 2025. In contrast, vans.com outperformed with a revenue of €16,962,708, 139,322 transactions, and 6,642,410 sessions. Similarly, blue-tomato.com had a higher revenue of €1,540,041 with 10,742 transactions and 1,439,596 sessions. However, vans.de had a competitive advantage in terms of conversion rate, ranging from 2.50-3.00%, matching titus.de. In terms of average order value (AOV), vans.de and its competitors had similar ranges of €100-€175. Overall, vans.de may need to focus on increasing its sessions and revenue to compete more effectively with vans.com and other leading competitors in the industry.

skatedeluxe.com screenshot
#1 skatedeluxe.com
3.5M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
titus.de screenshot
#2 titus.de
819.2K
Revenue
271.1K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
blue-tomato.com screenshot
#3 blue-tomato.com
1.5M
Revenue
1.4M
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
kunstform.org screenshot
#4 kunstform.org
206.9K
Revenue
72.8K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
vans.com screenshot
#5 vans.com
17M
Revenue
6.6M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
vans.de vs top market performers
vans.de
top retailers
conversion rate vs average order value for vans.de and its competitors
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Revenue share by device at vans.de

In April large majority of sales on vans.de, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices.

In April large majority of sales on vans.de, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices.
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vans.de channels

Identify top traffic channels that drive growth for vans.deand discover how performance of traffic channels has changed over time.

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vans.de Google Ads spend

Evaluate vans.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vans.de devices

Review vans.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vans.de top markets

Explore vans.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vans.de country & global rank

Assess the ranking of vans.de among other retailers within its primary country and worldwide.

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